5 Ways to Write Effective Facebook Posts

Here are 5 ways to get the most out of your Facebook posts.

facebook wall
1. Keep it short.

People rarely read anything completely anymore. Most people scan through everything! The longer the post, the less engaging fans find it. Research shows that Facebook posts with 80 characters or less receive 66 percent higher fan engagement, and posts that are less than 40 characters in length receive 86 percent higher engagement.

2. Consider your audience.
Create posts about topics that people love. Write like you are talking to one person, Continue reading

Time Spent on Social Media Sites is up 82%

<div class=\"postavatar\">Time Spent on Social Media Sites is up 82% </div>

According to a study by The Neilsen Company, consumers spent 5.5 hours on social media sites like Facebook and Twitter in December 2009. Just three years ago, the average consumer spent 3.

Key points from the study -

- The most popular online categories, in order of popularity, are: Social networks, blogs, online games, instant messaging.

- Growth from Facebook (200%) and Twitter (368%) trumped overall social networking growth.

- Time spent on social media sites by an average US consumer went up 143% in a year.

- US has the largest population of social media users (142.1 million), followed by Japan (46.6 million).