Marketing our business has probably never been more complicated. There are a ton of choices and options to communicate our messages. The popularity of new web tools and social media has made being online a real distraction from our business or a new full time job.
I personally like the information sharing, and for the most part, the authenticity that is inherent in social media but I must say that keeping up is more time consuming than I would have ever thought. I’m still wandering my way around all of the various sites. How about you?